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      <image:caption>Geo-targetted carousel for Dannon.com      </image:caption>
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      <image:caption>Geo-targetted carousel for Dannon.com      </image:caption>
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      <image:caption>Geo-targetted carousel for Dannon.com      </image:caption>
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      <image:title>The Work - Dannon - Facebook program (Copy)</image:title>
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      <image:title>The Work - Guinnness St. Patrick's Day Digital Experience - St. Patrick's Day Banners (Copy)</image:title>
      <image:caption>St. Patrick's Day Banners    </image:caption>
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      <image:title>The Work - 1-800-Flowers Voice Development</image:title>
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      <image:title>The Work - HUGGIES Rebrand</image:title>
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    <lastmod>2026-07-20</lastmod>
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      <image:title>The Work - Nokia Launch - Branded YouTube Channel (Copy)</image:title>
      <image:caption>Branded YouTube Channel</image:caption>
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      <image:caption>Nokia Astound Microsite</image:caption>
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      <image:title>The Work - You Can Tell It's DELL (Global)</image:title>
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      <image:title>The Work - You Can Tell It's DELL (Global)</image:title>
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      <image:title>The Work - You Can Tell It's DELL (Global) - Concept for SWITCH by Design Studio Global Product Launch (Copy)</image:title>
      <image:caption>Concept for SWITCH by Design Studio Global Product Launch        </image:caption>
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      <image:title>The Work - You Can Tell It's DELL (Global) - "Not Flat" Global Campaign (Copy)</image:title>
      <image:caption>"Not Flat" Global Campaign This global campaign promoted laptops with cutting edge 3-D capablities.    </image:caption>
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      <image:title>The Work - You Can Tell It's DELL (Global) - YouTube Viral Video Concept (Copy)</image:title>
      <image:caption>YouTube Viral Video Concept      </image:caption>
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      <image:title>The Work - You Can Tell It's DELL (Global) - YouTube Viral Video Concept (Copy)</image:title>
      <image:caption>YouTube Viral Video Concept</image:caption>
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    <lastmod>2026-07-20</lastmod>
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      <image:title>The Work - Chase Sapphire - ChaseSapphire.Com (Copy)</image:title>
      <image:caption>ChaseSapphire.Com  Leveraging card offerings, benefits and promotions, this portal enticed prospects to become part of the rich world of Sapphire.</image:caption>
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      <image:title>The Work - Chase Sapphire - So You Can Rich Media Banners (Copy)</image:title>
      <image:caption>So You Can Rich Media Banners Using editorial content and video sourced fro industry experts partners like Bon Appétite and Condé Nast Traveller, we created  experiences that are engaging, entertaining and shareable. The units include quizzes, travel videos, and expert tips.</image:caption>
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      <image:title>The Work - Chase Sapphire - iAds (Copy)</image:title>
      <image:caption>iAds Chase Sapphire has unique access to travel videos created by Condé Nast Traveller. This iAd allows users to watch and enjoy three of these great videos from the comfort of their iPhone or iPad.</image:caption>
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      <image:title>The Work - Chase Sapphire - Sundance Film Festival Digital Experience (Copy)</image:title>
      <image:caption>Sundance Film Festival Digital Experience To support Chase Sapphire’s presence at The 2013 Sundance Festival we created a responsive stie  that streamed live updates of all things Sundance and offered card members the excitement a Sundance vacation even if they weren't in Park City during the festivities.</image:caption>
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      <image:title>The Work - Chase Sapphire - "Sounds of Summer" Pandora Station (Copy)</image:title>
      <image:caption>"Sounds of Summer" Pandora Station We  tapping into what people already love to do in summer, play music and have fun. And it got results:  300,000 new listeners added the “Sounds of Summer” station weekly ; 28 million impressions over target goal on the first day of summer alone ;  113 years worth of station listening hours were tracked in just 10 weeks,</image:caption>
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      <image:title>The Work - Chase Sapphire - Facebook Acquisition App (Copy)</image:title>
      <image:caption>Facebook Acquisition App Facebook is all about friends. So to be consistent with the Facebook experience, we expressed the card benefits in a conversational, friendly voice and encouraged fans to share the bonus points incentive with their friends.</image:caption>
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      <image:title>The Work - Chase Sapphire - Seasonal Promotions (Copy)</image:title>
      <image:caption>Seasonal Promotions Eat, Drink, and Be… were a series of seasonal promotions designed  to increase engagement by offering card members local restaurant lists and recipes. We brought this experience to our fan base on Facebook, and  drove engagement through Foodspotting, a growing social network for foodies</image:caption>
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      <image:title>The Work - Chase Sapphire - Targeted Rich Media banners (Copy)</image:title>
      <image:caption>Targeted Rich Media banners Dynamic and rich media banners spread the enjoyment message all over the internet  including targeted travel and dining sites like Trip Advisor and OpenTable.</image:caption>
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      <image:title>The Work - Chase Sapphire</image:title>
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    <image:image>
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      <image:title>The Work - Chase Sapphire - Facebook Logoff Screen (Copy)</image:title>
      <image:caption>Facebook Logoff Screen We leveraged unique ways to communicate the brand message.  These holiday inspired log off screens linking the winter holiday festivities to the core card value proposition while  delivering our branded message to the 30 million people logging off Facebook every day.</image:caption>
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    <loc>http://www.lisaburdige.com/work/claritin-8trz7</loc>
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    <lastmod>2026-07-20</lastmod>
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      <image:title>The Work - Claritin Blue Sky Living</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/533d542fe4b0258f1157a592/1491285852426-E7OD2Y9RGN1551SN9EYC/image-asset.png</image:loc>
      <image:title>The Work - Claritin Blue Sky Living</image:title>
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    <image:image>
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      <image:title>The Work - Claritin Blue Sky Living</image:title>
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    <image:image>
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      <image:title>The Work - Claritin Blue Sky Living</image:title>
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  <url>
    <loc>http://www.lisaburdige.com/work/bny-mellon-law6d</loc>
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    <priority>0.5</priority>
    <lastmod>2026-07-20</lastmod>
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  <url>
    <loc>http://www.lisaburdige.com/work/bayer-digital-aor-pitch-yxk35</loc>
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    <priority>0.5</priority>
    <lastmod>2026-07-20</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/533d542fe4b0258f1157a592/1491282283973-M4WSJRZ422SZJO6KRN91/scholls2.jpg</image:loc>
      <image:title>The Work - Bayer Digital AOR Pitch</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/533d542fe4b0258f1157a592/1491287302625-D13WW9W5GV49LD4PFGW3/Screenshot+2017-04-04+00.35.18.png</image:loc>
      <image:title>The Work - Bayer Digital AOR Pitch</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/533d542fe4b0258f1157a592/1491282188308-2R07SRO5KBOQ78Q75F6A/image-asset.png</image:loc>
      <image:title>The Work - Bayer Digital AOR Pitch</image:title>
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  <url>
    <loc>http://www.lisaburdige.com/work/flipherscript-bxrps</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-07-20</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/533d542fe4b0258f1157a592/1510272711601-HFW9ASVVRCYK1WPO3A9D/Screenshot+2017-11-09+18.45.01.png</image:loc>
      <image:title>The Work - FlipHerScript</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/533d542fe4b0258f1157a592/1531337376702-V2GPOL92NYBCUWO344WJ/Screenshot+2018-07-11+15.23.38.png</image:loc>
      <image:title>The Work - FlipHerScript</image:title>
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  <url>
    <loc>http://www.lisaburdige.com/work/vonage-t9rsx</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-07-20</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/533d542fe4b0258f1157a592/1531346834034-GP3RCM08A094FWO74I11/Screenshot+2018-07-11+18.04.46.png</image:loc>
      <image:title>The Work - Vonage Content &amp; Copy</image:title>
      <image:caption>Audited product information for entire site and updated copy based on stakeholder interviews, brand voice, SEO and marketing strategy.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/533d542fe4b0258f1157a592/1531346364952-UWBAZHMLPPLJNY4ZNTUT/Screenshot+2018-07-11+17.20.43.png</image:loc>
      <image:title>The Work - Vonage Content &amp; Copy</image:title>
      <image:caption>Oversaw  the strategy and execution for the B2B resource section including managing blog posts editorial, writing ebooks, and developing interactive infographics. Click to go to page &gt;</image:caption>
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  <url>
    <loc>http://www.lisaburdige.com/work/vonage-2-494ed</loc>
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    <lastmod>2026-07-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/533d542fe4b0258f1157a592/1560644845804-Q00I9SAXIUWA0OMQXTK9/7fe15d44-6d04-4b61-88e4-a11b94e2b2e2_rw_1200.jpg</image:loc>
      <image:title>The Work - Comic Dive</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/533d542fe4b0258f1157a592/1560644520791-NDH26J99SNO5EBUULFVR/ee489971-4a89-49e9-a59d-3ad8d03e9d40_rw_1920.jpg</image:loc>
      <image:title>The Work - Comic Dive</image:title>
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      <image:title>The Work - Comic Dive</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/533d542fe4b0258f1157a592/1560644611339-NMUYSRJCG6AJ44IWUIDM/7356cf1c-5eac-4cc7-bb03-f8bf1fd9e72f_rw_1920+%281%29.jpg</image:loc>
      <image:title>The Work - Comic Dive</image:title>
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  <url>
    <loc>http://www.lisaburdige.com/work/backgroundnoise-cdatl</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-07-20</lastmod>
  </url>
  <url>
    <loc>http://www.lisaburdige.com/work/cologuard-xr4mk</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-07-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/533d542fe4b0258f1157a592/1619490223492-8ELVX2UTPHK9FA2N880V/Lil+CG</image:loc>
      <image:title>The Work - Cologuard</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/533d542fe4b0258f1157a592/1619491367791-021UV3SQ8NRC4IRLZNS3/Screen+Shot+2021-04-26+at+9.50.56+PM.png</image:loc>
      <image:title>The Work - Cologuard</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/533d542fe4b0258f1157a592/3495bce4-2f47-45df-b3a8-77900dfb37a0/Screen+Shot+2022-01-21+at+12.27.40+AM.png</image:loc>
      <image:title>The Work - Cologuard - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/533d542fe4b0258f1157a592/1619492597697-7PH50DW7LN1RRNWEV2S9/Screen+Shot+2021-04-26+at+11.02.45+PM.png</image:loc>
      <image:title>The Work - Cologuard</image:title>
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  <url>
    <loc>http://www.lisaburdige.com/work/lvngwithlungcancer-6l33k</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-07-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/533d542fe4b0258f1157a592/62f0f741-19a1-4403-9163-636d19092aeb/Screen+Shot+2023-12-18+at+11.40.49+PM.png</image:loc>
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      <video:thumbnail_loc>https://video.squarespace-cdn.com/content/v1/533d542fe4b0258f1157a592/99962960-4ad5-4a0c-bb70-28d4576df753/thumbnail</video:thumbnail_loc>
      <video:title>The Work - LVNG With Lung Cancer</video:title>
      <video:description>The Work - LVNG With Lung Cancer</video:description>
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    <video:video>
      <video:content_loc>https://video.squarespace-cdn.com/content/v1/533d542fe4b0258f1157a592/b0ab31ac-4645-4c86-8dfa-9972b0db04d2/playlist.m3u8</video:content_loc>
      <video:thumbnail_loc>https://video.squarespace-cdn.com/content/v1/533d542fe4b0258f1157a592/b0ab31ac-4645-4c86-8dfa-9972b0db04d2/thumbnail</video:thumbnail_loc>
      <video:title>The Work - LVNG With Lung Cancer</video:title>
      <video:description>The Work - LVNG With Lung Cancer</video:description>
    </video:video>
  </url>
  <url>
    <loc>http://www.lisaburdige.com/work/new-page-2-pn3yl</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-07-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/533d542fe4b0258f1157a592/631e1465-1452-4e27-9218-c2519ca32f40/Screenshot+2023-12-19+at+2.09.55+PM.png</image:loc>
      <image:title>The Work - Novartis Patient Support - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/533d542fe4b0258f1157a592/1e2b1b74-adbc-40e2-83a8-9f36e052dbf6/11943524_NPS_Overview_1pager_Patient.jpg</image:loc>
      <image:title>The Work - Novartis Patient Support</image:title>
      <image:caption>Novartis Patient Support: one consistent identity with room for efficient customization. This soup-to-nuts program spanned all channels of communication, starting with call center scripts to ensure operators could speak to the program compassionately and authoritatively.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/533d542fe4b0258f1157a592/520f3312-f1a6-4fbf-992e-4e372c8ae554/Novartis+Patient+Support+Brand+Level+Adoptions+1.png</image:loc>
      <image:title>The Work - Novartis Patient Support</image:title>
      <image:caption>Once you build it, it can scale. By rolling out an adaptable system, we simplified and expedited the deployment of a support program, with templates for emails, SMS, print, IVR, digital properties, and even mobile wallets for any Novartis brand that needed or wanted an agile, affordable system. Brands that were launched into the program included: COSENTYX® ENTRESTO® FABHALTA® ILARIS® KESIMPTA® KISQALI® LUTATHERA® PLUVICTO® RHAPSIDO® SCEMBLIX® VANRAFIA®</image:caption>
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